Indie studio Buma Games has revealed its debut project, It’s Fine, a quirky 2D incremental clicker that turns the chaos of game development crunch into a frantic race against the clock. Players step into the role of an overworked indie developer scrambling to ship Version 1.0 after their publisher suddenly moves the release date forward.
A free demo is available now on Steam, giving players an early look at the strange and hilarious systems powering the game.
Panic Is Part of the Process
In It’s Fine, disaster strikes when your publisher moves up the launch date of your highly anticipated indie game. With only 24 in-game hours to finish development, you’ll need to keep your workstation running at full speed while juggling the bizarre team around you.
Your project manager is a dog. The art department is led by a gorilla. Marketing? That’s handled by a questionable bot farm. Somehow, it all has to come together before the clock hits zero.
The core gameplay revolves around managing stations and constantly generating code to push development forward. Clicking the computer speeds up production, but expanding the office with upgraded hardware, extra processors, and more RAM can dramatically improve efficiency. Even a coffee machine becomes a crucial piece of the workflow when you’re grinding through crunch.
Strange Tools for a Strange Deadline
As the pressure mounts, players unlock increasingly ridiculous systems designed to boost productivity. New stations introduce unusual ways to generate resources and keep progress moving.
An ancient 3D printer churns out valuable materials, a mysterious Voodoo Kraken produces powerful bonuses, and a mischievous Vandalist Bird contributes to the chaos. Meanwhile, a squirrel named Peanut serves as the studio’s renewable energy source, running endlessly on a wheel to keep things powered.
Of course, Peanut doesn’t stay ordinary forever. Over time, the squirrel evolves into something far stranger—eventually blasting lightning around the office as development ramps up.
A Demo Packed With Systems to Explore
The current demo introduces players to the core loop of It’s Fine, including wishlist farming, achievement hunting, and managing the expectations of the ever-watchful canine project manager, Joe.
Players will also encounter the game’s Prestige system, which resets progress in exchange for permanent upgrades that improve future runs. These modifiers allow players to optimize their strategy and push development faster each time they restart.
Achievements, challenges, and hidden secrets add additional layers to the experience, giving completionists plenty of goals to chase while racing toward the final release deadline.
Built by a Two-Person Team
It’s Fine is the first game from the husband-and-wife team behind Buma Games, and the developers emphasize that the project is entirely handcrafted. The game features hand-drawn art with no AI-generated visuals, and its soundtrack and audio were composed by Alon Amit.
The result is a small but personality-filled project that leans heavily into humor, absurdity, and the very real stress of trying to finish a game before a deadline.
It’s Fine is scheduled to release on Steam in the future, but players can jump into the demo right now to see if they have what it takes to survive 24 hours of game dev crunch.